Technology

Since the start of the fourth industrial revolution, technology has been steadily making its way into every industry and every aspect of our lives. At the heart of this revolution are all the brilliant software, hardware, data, and artificial intelligence that are transforming our world for the better. With tough competition and rapidly shifting markets and needs, technology companies rely on marketing at a very strategic level. It’s no surprise that the marketing function was first elevated to the C-suite in this industry. We help technology companies capture their market and achieve rapid growth.

We Help

Software

Showcase solutions and portfolio. Capture the market. Drive business leads and conversions.

Hardware

Promote products and solutions. Increase brand awareness. Grow sales and exports.

Information Technology and Services

Establish trust and credibility. Generate business leads and drive conversions.

Internet Businesses

Manage and enhance reputation. Establish trust and credibility. Increase sales.

Capabilities

We provide specialised B2B marketing services for the technology sector, spanning a wide range of capabilities and skillsets:

Marketing

→ Inbound Marketing
→ Search Engine Optimisation
→ PPC Advertising
→ Social Media Marketing
→ Marketing Automation
→ Sales Enablement

Content

→ Content Development
→ Content Marketing
→ Content Localisation
→ Content Design

Web

→ Web Design and Development
→ Growth Driven Design
→ E-Commerce

PR

→ Public Relations and Communications
→ Reputation Management

Featured Projects

NVSSoft

NVSSoft

NVSSoft relies on Cactix for integrated marketing services, market research and analysis, and strategic marketing advice.
Diligencia Consulting

Diligencia Consulting

Diligencia Consulting uses HubSpot Marketing to fuel the growth of its financial information service ClarifiedBy.

Resources

From Inbox to Impact: The Power of Great Internal Newsletters

Guides

Good internal communication is the heartbeat of any successful organization. It’s how you keep everyone on the same page...

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Making the Most out of your HubSpot Starter Subscription

Guides

Quick Start Guide for Small Businesses HubSpot CRM has always been a game-changer with its free offerings that provide ...

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Keeping It Real: Why B2B Needs Face-to-Face Events

Insights

After what feels like an eternity of staring at screens, the world of B2B is waking up to the sheer joy of face-to-face ...

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Why your brand should invest in its own LLM

Insights

Large language models can fundamentally transform how your brand interacts with its audiences, ensuring that all communi...

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HubSpot & LinkedIn – A B2B Marketing Match Made in Heaven

Insights

The two giants have a lot of synergies that you can leverage today to enhance the efficiency and strategic execution of ...

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What is Account-Based Marketing (ABM) and is it right for my business?

Insights

[vc_row][vc_column][vc_column_text]In the world of business-to-business (B2B) marketing, efficiency and precision are ex...

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We take processes apart, rethink, rebuild, and deliver them back working smarter than ever before.

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